Email marketing is a powerful tool for increasing business and boasts one of the highest return on investment rates of all marketing channels when executed well. To determine the effectiveness of your email marketing program, it’s important to analyze a number of KPIs. Here are 9 metrics to watch…
Commerce might get complicated, but for high-impact business logos, simple is better. Effective, iconic logos communicate a clear message, distilling the essence of your company down to a single graphic that resonates with your customers.
Before you begin overhauling a website make sure you have the right ingredients and grab a few tools that help you measure accurately. This is not a job for a “half-baked” approach.
