A Journalist’s Guide to Getting Your Company Noticed – Part 1: Relationship Reform
In the world of public relations, published articles and television interviews equal free advertising. But it takes more than knowing the who, what, where, when, why and how of your company to grab the attention of a journalist.
Right-Sizing Social Images 2015 [infographic]
The need for a strong social media presence for your business, brand and personal profiles is of greater importance than ever. To help you optimize social channels with images that fit well, we’ve created an infographic quick-reference guide. The 2015 Guide...3 Keys to Establishing Authority in Your Field
Responsive, Mobile Friendly to be Ranked by Google
5 Ways to Fail at Customer Experience Management
#CustomerExperienceFail. We’ve all been there as consumers. If we’re honest as professionals, we know we’ve also disappointed our customers at times. Even with the best of intentions, great training and hard work — it can happen. To...Posting Notes: Social Media Scheduling
Google Maps will PAC-it-in for April Fools
Google is well known for SEO and all things digital in search, data and analytics, but their also known for encouraging a little creativity and fun for their team and the rest of the world. So what do they do for April Fools? They convert Google Maps to a game of...Top 5 Web Design Trends of 2015
The Internet continues to be one of the fastest evolving technologies of all time. With the rapidly changing landscape of the web, keeping up with the developments and trends is a full-time challenge. Here are five trends dominating 2015 that we expect to be turning...Make ’em Shut up and Sit up
Bold. Not your momma’s marketing. Unique. Unusual. Different. — And different is critically important. In business, it’s even more important than being better. Start with the problem that everyone claims they’re better. Add that selling “better” can be very forgettable and now you’re just average. But different? That sticks.