Close the deal, but stop the selling. Lets see how this one stands up to the fire… Selling stinks. Let’s look at why it’s soft-serve, what’s wrong with that recipe, and how to enjoy the real cream in your relationships and deals moving forward.
You dread a blank screen, Webster’s Dictionary and Roget’s Thesaurus… and you’re not alone. In a world loaded with content, your customers agree: less is more! You need fresh, compelling content, but if you hate to write, here are 14 types of content you can create with little to no writing.
Statistics that demonstrate the value of content marketing and why it’s a pivotal strategy for success, plus costs to evaluate internal creative teams vs agency outsourcing.
The truth is customers want specific things to make their interactions with your brand more meaningful. You don’t have to be a programming ninja (or Jedi mind-melder) to understand what they want and make sure it happens so your customers are happy.
Breathe! You’re fine, this is not an IRS audit! A social media audit is a check you or your marketing department should perform quarterly. It keeps your brand up-to-date across all your profiles and prevents problems like forgotten groups or outdated contact info. It’s a simple check to make sure what you’re posting and sharing is keeping your audience entertained, interested and engaged.
Email marketing has never ceased to produce one of the highest levels of engagement and returns for those who do it well. Since 95% of online consumers use email, it’s a big slice of the pie. These 6 tips for increasing email click-through rates are specific strategies you can apply right away.
Customer delight is a major goal for every business. Happy customers build credibility. Unhappy customers are bad news. Here’s the challenge, for every customer who bothers to complain, 26 other customers remain silent. I know you’re busy, but are you actually listening? If you are, you can prevent many problems and solve others faster.
A logo is possibly the most pivotal element of business marketing. It can be the sole reason a buyer chooses you over a competitor or it can desperately hurt your marketing efforts. It conveys invaluable information…
