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20 Marketing Terms You Need for Business

20 Marketing Terms You Need for Business

We’ve found that hard-working business people don’t have time to learn complicated jargon. And really, who does? So next time your marketing department or agency starts talking about a shiny new campaign, and they haul out that crazy, sometimes technical marketing lingo… you can show up and show off!

Best Practices for Your Social Media Strategy

Best Practices for Your Social Media Strategy

Social media is a powerful tool for attracting visitors, converting leads, closing sales and even CRM. It’s a living, breathing conversation where thoughts, ideas, humor and information are shared. Formulating a Social Media Strategy as part of your larger inbound marketing approach, helps you make the most of

Marketing in a Military Community

Marketing in a Military Community

These characteristics and others make the military consumer market highly attractive. So attractive that unscrupulous marketing tactics have been aimed at exploiting them. How can businesses market to the military consumer in a way that is trustworthy?

5 Ways to Accelerate Content and Traffic

5 Ways to Accelerate Content and Traffic

You’ve written a compelling headline and labored to produce a great article. You post it to your business blog and wait, wondering why more people aren’t reading your amazing business blog content. Well, they probably don’t even know it exists.

4 Elements of Eye-Catching Emails

4 Elements of Eye-Catching Emails

A polite chirp woke me up early Saturday morning letting me know I had a bucket of emails to go through. I started at the top of the list and hit trash can after trash can deleting sale offers, free pizza, political messages and more. But then, as an email loaded, something caught my eye and…

What is Digital Marketing?

What is Digital Marketing?

It’s interesting that the obvious disconnect from force interruption marketing has not reduced the amount of information people are sharing and gathering. Your customers are on mobiles, Googling everything, and enjoying social content, video and more – on their own – everyday!

Who Gives a Hoot about Social Media Marketing?

Who Gives a Hoot about Social Media Marketing?

All the big companies are doing it. Many small companies are doing it. You may be doing it. But here’s the “Million Dollar Question”… Is it working? – Are you making money from your investment of cash or time? Learn safeguards and tips to help your social media marketing be effective and manageable.