FOR IMMEDIATE RELEASE Project 70: Local Marketing Company Gives for Good Jacksonville, NC – March, 2014. 17blue in cooperation with Onslow Women’s Center is pleased to announce the launch of Project 70, a community partnership initiative. Beginning …
Have you heard the many experts advising you to spend time developing an elevator speech? How many times have you been encouraged to rehearse one? It’s common practice, but does it WORK? Will it persuade decision makers and influencers? I’m joining the chorus that says “no.”
The short answer, yes.
The long answer, yes but keywords aren’t what they used to be.
Before you haul in your gear and set up that booth, here are some things you should do in advance to market your presence at the show and make sure it’s a success. Find out what you can do before the event to promote your participation and gain exposure, leads and opportunities.
Start early to make sure you have a plan, the materials you need, extra hands for breaks and a way to connect with interested visitors. If you plan ahead, you have the ability to connect with customers, meet vendors and be remembered later for referrals. Here are 5 tips to get you heading in the right direction.
In today’s marketplace, content continues to surpass other marketing strategies, for effective search engine optimization (SEO). For online entrepreneurs, quality content is the key to leveraging the web for sales leads and income.
Press releases and PSAs are an art form, but one quickly being replaced by more flexible and digital media options. But with a little research and some time, you can add traditional and digital releases as effective weapons in your low-cost marketing arsenal.
