Social is now essential for creating authentic brand experiences for customers that fuel optimization efforts. The goals are to increase brand awareness and develop brand loyalty across channels.
Brands can get tired. Over time, they can start to lose their pulse and relevance with customers, stakeholders and employees. Sometimes, even a shot of espresso to the marketing budget won’t help. This is a good time for a brand checkup.
Riches are still in the niches. Speak with high relevance to a more narrow audience and find greater success with content optimization strategies and techniques.
What is it that entices a visitor take the desired action? Today, we make the case for visual currency… the sales conversion value of your landing page design.
The team at Website Builder has compiled this infographic illustrating 69 facts and fun stats, covering all the ins and outs of WooCommerce. As WordPress and WooCommerce aficionados, we thought it was worth sharing with you.
Facebook’s built in split testing feature makes it easier to verify if your ads are resonating with customers. Learn how to set up a testing campaign in this step-by-step guide.
SEO is bigger than keywords and page descriptions. Find out how Relevant Content drives your SEO success.
Social media is popular from micro-business to major corporations because it’s where customers are found. Learn tips to successfully reach the audience you want.
Color engages people. Research says over 62% of choices are based on colors alone. Here’s more on why color relevance is powerful.
A strong CTA is one of the most important parts of your marketing campaign, but businesses & marketers tend to forget about them. Here’s how to do CTAs right.